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Columbia Crest Winery | Pour yourself a conversation

Wine advertising is a sea of sameness: wine bottles next to awards. We wanted a point of view. 

Since Grand Estates is a house wine you have on hand for any occasion, we centered these pieces around the conversations you can't help but have while holding a glass. 

​Naturally, these extended seamlessly to social media. Note the graphic approach, which was also boldly different from the competition.